NetEnt started with a traditional land-based casino. According to the company’s official website, Bill Lindwall and Rolf Lundström founded AB owl 77 Rouletter (a land-based casino) in 1963, expanded by partnering with a former rival, AB Roulett Konsult & Spelautomater, in 1968, and gained national recognition by the 1970s. The son of one of the founders, Pontus Lindwall, founded NetEnt in 1996. Alongside Microgaming, NetEnt is considered the pioneer of the iGaming industry. Since 2011, NetEnt has entered the mobile games segment of the market. Most of NetEnt’s top titles are available in both a desktop and mobile format.
The best way to critique an iGaming company (or any other business) is by referring to the so-called ‘Unique Selling Points,’ this company’s characteristics that make it stand out against the rest. NetEnt has at least three: the selection of games, quality, and innovation. NetEnt has everything to offer, including video poker, scratch cards, live and mobile casino games, and, most importantly, slots. In each of these categories, the developer delivers content of the highest quality, which explains the popularity of NetEnts’ products in the iGaming market.
Also, while many online casino software developers stick to desktop versions of the software, NetEnt’s experience with mobile games is over ten years long. Given the convenience of gambling on the phone and the popularity of mobile games among gamblers, it’s one of NetEnt’s top achievements. Although Starburst is almost 10 years old, it’s the company’s most popular game. Starburst is a simple slot with a nice-to-look-at interface, generous bonuses, and uncomplicated rules. It may not be as impressive as a newer graphic masterpiece, Asgardian Stones, but it never fails to attract gamblers who appreciate tasteful simplicity.
Divine Fortune is another slot in NetEnt’s top five list. It’s more graphically advanced and, unlike Starburst, has a plot. Divine Fortune is based on well-familiar stories from Ancient Greek mythology, which is perhaps why so many players are drawn to it. Blood Suckers is a slot unlike any others. First created several years ago, when the entire world was obsessed with vampire stories, Blood Suckers has been re-released and managed to retain its popularity. One of the game’s main advantages is an eerie instrumental soundtrack that turns playing Blood Suckers into an almost immersive experience.